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Sportsbook Software

Discover the SOFTSWISS Sportsbook, a robust sports betting software platform for those who plan to start or expand their online betting business. 

The Sportsbook enhances player experience and supports business growth, making it ideal for any iGaming operation, including online casinos and poker rooms. The tool is compatible with any iGaming platform and offers various launch and integration options to fit your specific business needs. 

Stand out with unique gamification tools, exclusive bonuses, jackpots and a powerful content management system (CMS), enabling bookmakers to manage website content, enhance SEO, customise user profiles, and much more.

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Expertise

SOFTSWISS Sportsbook launched in 2020

Innovation

Powered by the Go programming languages

Security

Managed trading services, risk-management tools, and data science applications

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Sportsbook Software Features

The SOFTSWISS Sportsbook software is equipped with all the essential modules to handle operations, marketing, accounting, and more.

Platform-independent

Seamlessly integrate sports betting into your preferred platform, whether it's the SOFTSWISS Casino Platform, any third-party casino system, poker network, fantasy sports environment, or other software solutions

Sports Betting Bonuses

Get timeless (Freebets, Cashback, and Comboboosts) and unique (Freebet Booster, Hunting Bonus and Tournament, Lootbox Bonus) bonuses

Full Customisation

Benefit from the user-friendly CMS for effortless SEO, quick localisation, live chats, and more, with minimal to zero developer support

Back Office

Benefit from instant data reports, bonus analytics, detailed player info, an easy-to-use bonus setup system, and support for multiple languages

Sports Jackpots

Maximise player experience with the Jackpot Aggregator, enabling you to set up both branded and cross-branded jackpots

Risk Management

Ensure business and player safety with 24/7 risk management and anti-fraud support, including suspicious activity checks, responsible gambling, GDPR compliance, bonus abuse prevention, and player activity monitoring

Mobile App

With 90% of GGR generated from mobile, we offer a fully-featured mobile version available through both app stores and our website

Sports Betting Odds Providers

Provide reliable sports and esports odds through partnerships with top-tier providers in the industry

Pre-Match and Live In-Play Betting

Offer your bettors a full spectrum of betting opportunities with the pre-match and live bets available

Player Engagement Tools

Enhance local audience engagement with live streams, unique bonuses, and personalised player notifications. Additionally, create custom jackpot campaigns with deep player segmentation and tailored jackpot templates

Unified Wallet System

Offer a frictionless experience with seamless wallet integration, allowing players to use the same balance across casino and sports betting platforms

Crypto-Ready

Accept and handle bets in crypto through the industry’s leading crypto processor

Client-Driven Product Updates

We listen to our clients to deliver sports betting software that meets their evolving needs

24/7 Support

Dedicated assistance in tech, anti-fraud, risk management, GDPR, and responsible gambling

GLI-33 Certified

Sticking to the best industry practices in security, fairness, and player protection

ISO 27001 Compliant

We adhere to ISO 27001 standards, focusing on asset and Sportsbook data security. Follow basic security practices for safety

Quick Guide: Understanding Online Sportsbooks

In just less than 2 minutes, explore the core components of online sports betting platforms. Discover the crucial tools that propel online bookies and bookmaking operations.

Sportsbook Essentials

Facts and Figures

Launch your sports betting business with SOFTSWISS and tap into unparalleled sports and market coverage.
2,000+ Target Markets Served
200+ Sports Offered
(Esports Included)
100,000+ Live Events Featured
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Awards and Accolades
Best Sports Betting Provider in the Baltics BSG Awards 2023
Rising Star in Sports Betting SBC Awards Latinoamérica 2022
Shortlisted Sportbetting Provider of the Year SiGMA Balkans & CIS
Spicw-South-Asia-Eventus-Award Innovative E-sports Product of The Year Award SPiCE South Asia Eventus Award

SOFTSWISS Sportsbook Testimonials

Hear what Sportsbook business clients have to say about working with SOFTSWISS.
Igor F
The platform is user-friendly, reliable, and offers a wide range of sports markets. The seamless navigation and quick load times enhance the overall betting experience, the live betting and odds are competitive. We would rate our experience with the business account management team highly. They’ve been responsive and proactive in resolving any questions or issues we had. Professionalism and attention to detail have been crucial in ensuring a seamless experience.
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Igor F
Goldenstar Head of betting
Kyle Lawson
Working with SOFTSWISS has been a positive experience, largely thanks to their Dedicated Business and Technical Account Managers. Their availability and proactive approach to assistance have been invaluable. The team regularly checks in, takes our feedback seriously, and works diligently to find resolutions. The SOFTSWISS Sportsbook platform impresses with its extensive offering, covering both traditional sports and esports. Additionally, it provides multiple options for various types of sports promotions, enhancing our ability to engage with our audience effectively.
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Kyle Lawson
Metaspins Sportsbook Manager
Pavel Timofeev
The SOFTSWISS Team is amazing! Their quick responses, professionalism, and ability to implement ideas make our collaboration a real success. Our collaboration is not just a professional partnership; it's a great friendship too. Let's keep up the great work and continue to achieve amazing results together!
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Pavel Timofeev
Boomerang Head of Sports and Analytics

Sportsbook Software Perks

SOFTSWISS betting business software is a successful combination of essential tools and innovative strategies for bettor engagement. With robust risk management, dedicated customer support and transparent operations, Sportsbook is designed to empower operators to excel in different markets.

Flexibility and Customisation

Our Sportsbook CMS provides full customisation of your sportsbook site, allowing you to create, manage, edit, and store content without requiring any programming skills. This user-friendly system enables effortless SEO optimisation, swift localisation, and live chat integration, all while minimising the need for developer support. As the core of any sports betting website, the CMS empowers bookmakers to have complete operational control, making it easy to adjust site content and performance. From one intuitive and powerful hub, you can seamlessly adapt your platform to meet evolving business needs.

  • Tune site navigatio
  • Provide translations
  • Customise footer
  • Define SEO settings

Gamification

The Sportsbook offers a collection of market-exclusive tools tailored to elevate player engagement and boost business margins. The unique bonuses and customised jackpots allow operators to craft a distinctive brand identity that resonates with players and stands out in the market.

  • Hunting Bonus
  • Hunting Tournaments
  • Lootbox Bonuses
  • Freebet Booster
  • Tailored Jackpots

Risk Management

Prioritising both business and player safety, our experienced risk management and anti-fraud teams offer 24/7 support. This ensures SOFTSWISS partners have peace of mind, knowing their business and players are protected at all times.

We collaborate with top industry suppliers like Betradar and Oddin.gg, ensuring reliable sports and esports odds, Managed Trading Services (MTS) for your business needs.

  • Suspicious activity checks
  • Responsible gambling
  • GDPR compliance
  • Bonus abuse
  • Anti-fraud
  • Player activity monitoring

White Label Sportsbook

Choose the SOFTSWISS White Label Sportsbook solution for swift market entry. It's a fully prepared platform – technically, economically (with ready payment processing), and legally (operation under the SOFTSWISS White Label licence). Save time and resources, bypassing infrastructure setup, and focus solely on business operations and marketing.

  • White Label sports betting platform
  • Integrated payment processing
  • International gambling licence coverage
  • Integration with Affilka or affiliate management system of choice

Horse Racing

The Horse Racing module, South Africa's top horse racing betting solution, stands for its user-friendly design and diverse betting options and offers 320 local and 2,150 international races monthly from 14 countries, available year-round. The module caters to online, mobile, and land-based operators, ensuring a seamless experience.

  • Race cards
  • Silks
  • Risk management
  • Multiple bets
  • Detailed reporting
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Frequently Asked Questions

What is a sportsbook platform?

Basically, a sports betting platform is an online hub where users can place bets on sports events. It represents more than just a mere website – it is an intricate software ecosystem for online sports betting management.

For players, it offers diverse betting options across multiple sports. With an intuitive interface, bettors access odds, place bets, and track live updates. What’s more, these software systems usually offer live events for betting and provide statistical insights to aid betting decisions.

Regulated by gambling authorities, these sports betting platforms ensure fair play, manage wagers and calculate payouts. Operating within legal frameworks, sportsbooks aim to create a secure environment for users to engage in sports betting, combining convenience with real-time information for an immersive betting experience.

What is a sportsbook software?

A sportsbook software is a digital system that powers online betting platforms, managing bet placement, odds calculation, and payouts. It provides:

  • A user interface for browsing sports
  • Viewing odds
  • Placing bets on various events across multiple sports

This software often includes live updates, secure payment gateways, and risk management tools to ensure fair play and regulatory compliance. It's designed to streamline the betting process, offering users an interactive experience while maintaining the integrity and reliability of sports betting business operations.

Which are the must-haves in the best sportsbook platform?

A top-tier sports betting software integrates essential features like diverse sports coverage, competitive odds, and user-friendly interfaces. Live betting, real-time updates, and in-depth statistics enhance the player experience.

As for cybersecurity, reliable payment gateways, strict data encryption, and robust player support play a pivotal role in ensuring trust and safety. Practical risk management tools, responsible gambling features, and adherence to regulatory standards establish credibility.

Customisable settings, mobile compatibility, and intuitive navigation are three pillars of an impeccable user experience in online betting.

Which licences does the Sportsbook operate under?

To run a sports betting business within the legal framework of the iGaming markets, holding licences and local certifications is a must.

Different licences allow operations in a country's national environment or regulated internationally. It will depend on the needs and intentions of each operator and which licence they will hold to offer their services.

Licences & Certifications

The Sportsbook is compatible with a number of national and international licences

Malta
Malta

Malta Gaming licenсe

Malta Gaming Authority (MGA)
Curacao
Curacao

Curacao Gaming licenсe

Government of Curacao/ Antillephone N.V.
Kahnawake
Kahnawake

Kahnawake Gaming licenсe

Kahnawake Gambling Commission
Tobique
Tobique

Tobique Gaming licenсe

Tobique Gaming Commission (TGC)

Ready for regulated markets

Our platform meets the standards of numerous leading iGaming jurisdictions and regulatory bodies.

Nigeria
Nigeria

Nigeria Gaming licenсe

National Lottery Regulatory Commission
Serbia
Serbia

Serbia Gaming licenсe

Games of Chance Administration Ministry of Finance
Ghana
Ghana

Ghana Gaming licenсe

Ghana Gaming Commission
Romania
Romania

Romania Gaming licenсe

National Office for Gambling in Romania (ONJN)
South Africa
South Africa

South Africa Gaming licenсe

National Gambling Board (NGB)
Bulgaria
Bulgaria

Bulgaria Gaming licenсe

State Commission on Gambling (SCG)
Ireland
Ireland

Ireland Gaming licenсe

Gambling Regulatory Authority of Ireland (GRAI)

Sportsbook Solutions

Select the ideal integration option to launch your sports betting business with SOFTSWISS.

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White Label Sportsbook Solution

The White Label Sportsbook platform caters to both startup ventures and standalone businesses. Enjoy a fully prepared business package, complete with a White Label licence, integrated payment systems, technical and risk management support, a personal account manager, and a platform, allowing you to prioritise player outreach, engagement, and operations.

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Sportsbook Integration

If you already run an iGaming business, whether it's an online casino, poker room, or other, we provide four integration options for adding the Sportsbook. Integration can be done via the Sportsbook (API and iFrame) or through the Game Aggregator (API and iFrame), both with full support from the SOFTSWISS Team.

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