Drawing on her educational background with a Bachelor's degree in Marketing from Belarusian State Economic University (2013-2017) and previous working experience as a Community Manager in the field of IT, Kristina Saskevich served as the Digital Marketing Manager at SOFTSWISS from September 2019 to January 2022.
Kristina played a pivotal role in shaping and executing the company's digital marketing strategy. Her responsibilities encompassed overseeing diverse channels, including SEO, PPC, SMM, and Content Marketing. Additionally, she adeptly managed lead-generation campaigns on Facebook and LinkedIn.
Collaborating seamlessly with external agencies, Kristina significantly contributed to enhancing SOFTSWISS' online presence and elevating brand awareness in the competitive iGaming industry.