Valentina is synonymous with marketing and strategy. Her strength and determination have led SOFTSWISS to new milestones. As a result, she has been recognised among the top 20 professionals in the iGaming industry. She is currently one of the most prominent figures at SOFTSWISS and has held the position of Chief Marketing Officer since 2020.
Before becoming a Marketing and IT industry icon with SOFTSWISS, Valentina had very successful stints in companies such as Heineken, Nestlé, and Lidskoe Pivo (part of Olvi Plc).
Valentina is the driving force behind the company's Marketing Department. She leads a multi-disciplinary team whose achievements have been acknowledged by industry accolades. During three years at SOFTSWISS, she transformed the Marketing Department from a five-person team into a comprehensive in-house marketing agency in charge of brand, events, PR, content marketing, creative, and employer brand.
Her passion for reading and her tenacious personality led her to possess an academic background, including a Master’s in Information and Communication at BSU, Faculty of Philosophy and Social Sciences and a Master’s in Business Administration (MBA) at BSU, School of Business and Management Technology.