Casino Platform Marks 12 Years of Innovation and Growth

SOFTSWISS celebrates the 12th anniversary of its flagship product – the SOFTSWISS Casino Platform. With a staggering 576% increase in registrations in Q4 2024 compared to Q3, the platform's Referral System highlighted its growing appeal and effectiveness in driving player engagement.

Announced in 2013 during the ICE Totally Gaming in London, the platform pioneered crypto casino technology. In 2024, the SOFTSWISS Casino Platform recorded a 44% year-on-year increase in GGR while the number of brands operating on the platform grew by 23.7%. Mobile gaming remained dominant, with 77.6% of players accessing casinos via mobile devices. 

The platform also strengthened its global presence, securing certification in South Africa, and adding to its existing accreditations in Malta, Estonia, Bulgaria, Serbia, Romania, and Greece. 

To support this growth, the platform expanded its team, now comprising over 400 professionals across 19 countries. From its beginnings with five specialists, it has developed into 16 dedicated teams.

I want to express my sincere gratitude to our teams for their dedication and innovation. Over the past 12 years, we have built a product that stands out for its 99.9% uptime, industry-leading stability, and expert recognition. Very few companies can claim such a consistent track record. You are doing an outstanding job! We began as crypto pioneers, but we were smart enough to leverage our strengths beyond one-time innovation. Today, our partners trust us not only for our cutting-edge technology but also for our exceptional service quality, which we continue to enhance.

Ivan Montik

Founder of SOFTSWISS

The industry has recognised this success, with the SOFTSWISS Casino Platform securing seven prestigious awards in 2024, including Best Platform Provider at the SiGMA Europe Gaming Awards and Platform Provider of the Year at the Global Gaming Awards EMEA.

According to the latest Kantar survey, a leading global analytics agency, the platform achieved a 7.4 out of 10 satisfaction score, with customer support rated even higher at 7.8, reflecting a 0.5-point increase from 2022.

SOFTSWISS continues to push boundaries with product innovations that elevate player engagement and operator revenue. In 2024, the Casino Platform introduced:

• Product Store – An in-game marketplace where players can purchase bonuses using real money, creating a new monetisation channel for casinos while enhancing engagement.
• Player Chat – A real-time communication tool fostering social interaction and allowing operators to promote features and campaigns directly to players.
• Scratch Cards – A gamification feature based on the popular Lootbox Bonus concept, offering a new way for players to win rewards.
• Casino Stories – A CMS-integrated tool enabling operators to share dynamic promotions, updates, and events through interactive visual content.

As the SOFTSWISS Casino Platform enters its 13th year, the company continues to focus on innovation, scalability, and excellence, ensuring long-term success for its partners in the ever-evolving iGaming landscape.

The SOFTSWISS team anticipates insightful discussions and potential collaboration at the SBC Summit Rio on 25 to 27 February.